For 2020, we’ve brought all the activities into the main exhibitor hall. All presentations, dining, and interaction now happen within the main show hall.
Additionally, with feedback from our dealers, for 2020, we’ve split the show floor into six main categories: Street, Offroad, UTV/ATV, V-twin, Helmet & Apparel, and Tires/Shop/Service (the same as our catalogs). Within each segment, there is no pipe and drape to split up the exhibitors. We’ve moved to an open floorplan to showcase each brand in a real-world representation of how each can be merchandised in the dealership.
In addition to the point of purchase options available from each brand, we’ll include custom brand-in-a-box slat wall displays that will be available after the show. The end result is even more time with brands and Tucker reps.